Reunion Group Travel

Complete Reunion Marketing

61% of reunions include more than 50 participants

The reunions market represents vast potential for destinations, hotels & resorts eager to build their niche group business.  With an estimated 200,000 family reunions held annually alone in the U.S. each year, it’s easy to see why.  Add military and class reunions to the mix and you’re suddenly talking about quite a lucrative segment.  However, finding qualified reunion planners is hard work.  Until now.

Reunions Workbook is the ONLY annual publication in the market that specifically targets this hard-to-reach audience with a direct sales message before they make major purchase decisions.

Now in its 11^th edition, the Workbook remains unique in its content and delivery.  We teach reunion planners how to create a reunion – from idea inception, invitations, site selection, payments to post trip follow-up.  This unique how-to content captures the attention of planners while they’re in the critical early planning phase – ideal timing destinations, attractions, hotels and resorts keen on influencing decision making.

Online, ReunionTravelDirectory.com and InSite on Reunion Travel are a powerful one-two punch to deliver reunion participants.  The first, a comprehensive online directory that makes finding hotels, attractions, destinations and sightseeing tours a snap, the second a robust online e-magazine that provides ideas and inspiration.

Magazine Published:

Targeted Reach: Tour Operators, Group Travel Agents, Bus Companies, Bank Travel Clubs, Churches, Group Leaders, Niche and Affinity Groups

Circulation:

• Print Magazine- 20,000 group travel buyers receive the Reunions Workbook
• Over 6,000 internet users visit InSite.ReunionTravelDirectory.com and ReunionTravelDirectory.com every month!

Reunions Workbook Click for Larger View
The workbook reaches 20,000 reunions via direct mail to qualified planners, plus Genealogy Conferences and Reunion Workshops  and on-demand via online sales & distribution.  As planners search for ideas and inspiration, they look to Reunions Workbook.

InSite.ReunionTravelDirectory.com Click for Larger View

ReunionTravelDirectory.com Click for Larger View

InSite.ReunionTravelDirectory.com is an article based site that publishes news, exclusive online content and Featured Articles from the Reunion Travel Industry Leaders.

Published in conjunction with Reunions Workbook, this online directory contains student travel destinations, tour companies, attractions and hotels interested in hosting reunion groups.Containing 1000s of listings, ReunionTravelDirectory.com consistently provides visitors an up-to-date and easy to navigate research tool and thus provides marketers a solid, innovative and SEO friendly platform to reach these potential clients.