Student Group Travel

Beyond Class Trips

The student travel industry is a rapidly evolving marketplace which finds more student & youth travel groups on the road than any time in history. What used to be considered a “class trip” marketplace, student & youth group travel originates in small towns and big cities, traveling across state lines or across the globe.

The student travel industry is a diversified marketplace

Student Travel Planning Guide began as a conventional travel magazine (Prep Traveler) in 2004. Through reader feedback and an understanding of what influences student travel in the 21st century, Student Travel Planning Guide was born in 2009 as an annual print resource.

The Planning Guide is the ONLY market resources that delivers critical how-to resources that help student group leaders plan better group trips. From idea inception to choosing chaperons, working with tour operators, finding destinations and handling student discipline on tour, Student Travel Planning Guide serves as a blueprint to developing innovative, effective student & youth travel programs.

But our student market coverage isn’t limited to just once per year. We also produce Student Travel Directory, a print & online directory resource, InSite on Student Travel, a monthly e-zine delivered to school groups, student tour operators and travel agents, plus our flagship publication, Leisure Group Travel covers the student market in our annual Industry Forecast issue each December.

Magazine Published: September

Targeted Reach: Tour Operators, Group Travel Agents, Bus Companies, Bank Travel Clubs, Churches, Group Leaders, Niche and Affinity Groups

Circulation:

• Print Magazine- 20,000 group travel buyers receive the Student Travel Planning Guide
• E-magazine – 7,000 worldwide travel buyers subscribe to the InSite on Student Group Travel e-newsletter
• Over 10,000 internet users visit InSite.StudentTravelDirectory.com and StudentTravelDirectory.com every month!

Student Travel Planning Guide Click for Larger View	LGT’s Student & Youth Market Report Click for Full Size View
The annual essential how-to workbook covers all aspects of planning and organizing a trip for your student or youth group. Advance planning, tools and tips focus on: choosing destinations, hotels and tour operators, fund-raising, insurance, chaperons, checklists and etiquette.	America’s leading group travel magazine, Leisure Group Travel reserves one edition each year for comprehensive market coverage of the student and youth travel industry. Travel professionals use Student Market Report as a guidepost to cultivate this segment of their business.

InSite.StudentTravelDirectory.com Click for Larger View

StudentTravelDirectory.com Click for Larger View

InSite.StudentTravelDirectory.com is an article based site that publishes news, exclusive online content and Featured Articles from the Student Travel Industry Leaders.In addition, a monthly e-newsletter, InSite on Student Group Travel (as seen below) is delivered to 7,000 buyers.

Published in conjunction with Student Travel Planning Guide, this online directory contains student travel destinations, tour companies, attractions and hotels interested in hosting student and youth groups.Containing 1000s of listings, StudentTravelDirectory.com consistently provides visitors an up-to-date and easy to navigate research tool and thus provides marketers a solid, innovative and SEO friendly platform to reach these potential clients.

InSite on Student Group Travel Click for Larger View
Reaching over 7,000 subscribers a week, InSite on Student Group Travel is unmatched in reach as an e-newsletter in the industry.InSite provides summaries of key and Featured Articles published on InSite.StudentTravelDirectory.com and StudentTravelDirectory.com as well as the Latest Industry news, Featured Video Content and Special Promotions.