Student Travel Planning Guide

Student travel groups are back on the road and Student Travel Planning Guide, the trusted name in student tourism since 2009, has created a new and better way to capture school business. Our all-digital Student Travel Planning Guide platform and regional field trip planners introduce fresh ideas for teachers and school administrators and help to encourage out-of-classroom learning. We blend content and brand marketing to create an irresistible platform for our audience to discover your brand.

What Makes Student Travel Special

Explore the Brand


  • 50,000 Digital Distribution

Target Audience

  • Directly to the inboxes of educators at the junior high and senior high school level in private, parochial and high-income school districts across the nation

SEO and Social Marketing

  • 3.5 Million Search Impressions
  • Reach educators as they are searching Google and Facebook

Student Planning Guide Audience (ranked according to leadership)

  • School Administration/Principals
  • Science/STEM
  • Band/Choir/Orchestra
  • Fine Arts
  • Student Activities/PTA
  • College/Career Readiness
  • Home School

Sample Itineraries 

Featured as a two-page spread, your custom-written itinerary spotlights student-friendly activities and provides ideas on what there is to see and do in your area. Presented with beautiful, expansive layouts, our itineraries help you capture and attract student groups.

Site InSpections

Inspiring visual art and helpful tips laid out over a two-page spread introduce your best features to our student travel audience. Covering topics like where to learn, eat, play and stay, Site InSpections familiarize our audience with your company or destination much better than branding ads alone.

Product Showcases

Blending a half-page of sponsored editorial with a half-page branding ad, Showcases help tell your story and announce new exhibits and programs for youth groups. The best of both worlds!

E-Newsletter & Website 

Capture the attention of thousands of targeted website visitors by advertising online or reach our 20k+ subscribers with an ad in the InSite on Student Travel bi-weekly e-newsletter.

On Point Editorial for All Types of Student Travel

Request Our Media Kit