With over 15 years of publishing experience in the group travel marketplace, we know the who, what, where, when and how of merging your organization’s goals with our lead-generating and branding solutions to achieve the maximum Return On Investment possible.
Never being satisfied with the status quo, Premier Travel Media keeps a finger on the pulse of the industry and technological trends. We are leaders, not followers and embrace new ways in which to get your message in front of a larger audience.
With readership spanning 96% of the countries on Earth and promotional solutions designed to convey the local flavor of your destination or service, we have the ability to place your message in front of more people who are searching for exactly what you offer.
There’s a lot of choices in deciding where to spend your group marketing dollars. While there’s constant back and forth banter from publishers that throw out terms like “leading” and “number one” without evidence to support those claims, we can tell you explicitly these facts.
– Reaches more groups, across more sectors than PTM in print, and online
– Has as many national, international and local advertising partners across all sectors of the industry as PTM
– Delivers as many group leads to advertising partners (31,768 for the most recent calendar year) as PTM
The way we see it, we’re not successful unless you are successful. Let’s partner together on your next group marketing campaign and start growing your share of new group business.
There’s something special about group travel. Whether it’s a church group rolling through the Smokey Mountains, a sports team busting tail to bring home a trophy, students discovering Europe for the first time, families reuniting to make new memories, girlfriends gathering to blow off steam or seniors touring in the company of old friends and new; the scope of group travel is enormous.
While group travel isn’t a science, it is an art. And no one understands the Art of Group Travel like Premier Travel Media. Our passion is to help groups plan better trips. To explore new destinations. To create lasting memories. We do this through our magazines, websites, newsletters, social media; innovative media that reaches travel groups. Nobody does this better.
We publish a variety of trade periodicals, websites and e-newsletters covering different facets of the worldwide group marketplace. Our core competencies are in the following realms:
– Group Travel & Tour
– Religious Travel & Retreats
– Family & Friends Reunions
– Student & Youth Travel
– Sports Events & Tournaments
– Ski & Snowboard
Each market niche is unique, and so are the solutions we offer to help you promote your products and services. Whether it’s print, online, social media or a combination of all three, we help travel suppliers target the right types of groups for their market and budget. Advertisers benefit from our decades spent in the trenches and irreplaceable sector expertise in helping them eliminate wasteful spray and spend tactics to shortcut the lead generation to sales time period.
Every travel business needs a successful group marketing strategy to compete in today’s marketplace. That strategy begins with Premier Travel Media. Contact your Business Development Manager today for a no-obligation quote on a custom integrated marketing solution, backed by proven results and lead tracking.
In 1999, I was in a position like many of you are today. I was working for a travel company, trying to increase my group sales. I recognized that the group travel industry was rapidly changing, yet wasn’t being properly addressed by conventional group travel publications.
I founded Premier Travel Media under the preface that advertising is an investment, not a donation. You advertise to get leads – leads that convert into sales.