August 3, 2023, Willowbrook, IL…Premier Travel Media is proud to announce the launch of Destination EXP. This exciting new print and digital publication delves into the vibrant realm of visitor experiences. Through showcases of innovative new tours and attractions, in-destination experience providers will come away with the inspiration and information they need to ameliorate their own offerings.

“We are thrilled to introduce Destination EXP to the world, a culmination of our passion for the “behind the scenes” of visitor experiences,” said Jonathan Elkoubi, head of Business Development. “Our platform is designed to inspire operators of day tours and attractions with current and on-point examples of excellence from around the globe. With Destination EXP, we aim to help federate further this vibrant community of experience providers, enriching them with neutral and useful knowledge.” 

What makes Destination EXP unique is a focus on activities rather than just destinations or tours. Today’s travelers have shown a growing interest in innovative tours and unique attractions that offer immersion in local cultures. Destination EXP aims to fill a void in travel publishing by providing readers with a compendium of the latest trends, technology and experiences that are shaping the industry.

In keeping with the latest trends, Destination EXP puts a spotlight on technology in the travel & tourism industry. From AI-powered chatbots, AI-automated itinerary building, virtual assistants and efficiency-based technologies like mobile ticketing and self-driving vehicles, technology has transformed the way we travel. Destination EXP serves as a go-to resource for staying up to date on important industry advancements.

Destination EXP is also designed to serve as a reference guide for the industry’s latest trends and experiences, compiling resources in one easy-to-access place. Through a calendar of relevant industry events such as trade shows and conferences, tour and activity operators can stay informed about the latest in educational and networking events to help improve their business.

From small activity operators to large cultural institutions, Destination EXP provides inspiration and assistance in the world of visitor experiences. By addressing activities and experiences, highlighting the latest tours, attractions, and museums, exploring the impact of technology, and showcasing the transformative power of travel, Destination EXP serves as a valuable reference in the tour & activity industry.

Highlights from the inaugural issue of Destination EXP: